For beauty enthusiasts and tech-savvy shoppers alike looking for a seamless way to check out at Sephora, the question of whether Sephora takes Apple Pay is a recurring one.
However, the answer is kind of disappointing—Sephora does not take Apple Pay as a payment method, at least for now—though the digital wallet was once accepted at Sephora stores.
While Sephora previously accepted Apple Pay as a payment method, it stopped doing so several months ago. This sudden change has caused some customers to express frustration in the Sephora Community.
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Why Doesn't Sephora Accept Apple Pay?
Despite the different reasons available through different sources on the web, Sephora itself hasn't made any announcement reporting why they don't accept Apple Pay.
However, I believe Sephora is looking to focus on the other available payment methods since they believe their customers are more likely to use these available options for making payments.
What Other Payment Methods Does Sephora Accept?
While Sephora does not take Apple Pay at the moment, it does offer a couple of other payment methods, which include:
- Credit Cards
- Debit Cards
- Online Credit
- Store Merchandise Credit Cards
- Gift Cards & eGift Cards
- Checks & Money Orders
- Fraud Protection Program
Sephora no longer takes Apple Pay payments—you should keep that in mind.
So next time you're looking to shop at Sephora, make sure you move along with your credit or debit card. And if you're looking to complete the payment through your phone, you can proceed with available options such as PayPal, Klarna, and Afterpay while hoping for Sephora to embrace Apple Pay, again.